What was the CEO of Carnival Corporation, Arnold Donald,
doing at the Consumer Electronics Show in Las Vegas last week? Talking about new technology to debut on Princess Cruises in the near future! A quarter-size smart “medallion” that can be worn as
a bracelet (makes me think of a Fit Bit) and paired with the corresponding app
called Ocean Compass will have the capability change the way we cruise!
Now you’re probably thinking that this is nothing new. After all, Royal Caribbean has its RFID WOW
Bands and Disney has Magic Bands.
However, per Mr. Donald, the Medallion has much more capability and
features. The Ocean Medallion enables a new level of personalization that
delivers an enhanced guest experience previously not available in the global
vacation industry.
He describes the Ocean Compass as a personal digital
experience concierge accessible by all guests
using interactive displays
throughout the ship, on stateroom TVs or via guests’ own mobile devices. For example, guests can find their way to
venues around the ship, make reservations at the spa, specialty dining restaurant
and shore excursions. Guests can arrange
celebrations, have food orders delivered to them anywhere onboard the ship,
view their photographs, learn about the destinations they will visit and
activities at each port of call and more. The Ocean Compass will alert guests
to experiences based on their individual needs, wants and desires. More
announcements surrounding innovations and enhancements from Medallion Class
Ocean Vacations will be announced in the months leading up to the first sailing.
Princess Cruises Ocean Medallion Class will debut on Regal
Princess in November. It will then expand
to Royal Princess and Caribbean Princess in early 2018. Ultimately, the plan,
is to utilize the technology on other fleets in the Carnival Corporation
family, which include Carnival, Holland America, Cunard, and Seabourn.
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